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    What are the different demand forecasting techniques?

    Introduction Demand forecasting is the process of predicting future sales by using historical data to make informed business decisions about everything from inventory planning, and warehousing needs to running promotions and meeting customer expectations. Demand forecasting helps the business estimate the total sales and revenue for a future period of...

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    Role of third party data in a customer data platform

    If there is one sector that has remained buoyant despite the global pandemic, it is online commerce. Brick and mortar players are also a significant shift in revenue streams, and omnichannel presence is a necessity. The changes in the retail sector are undergoing are transformational and long-lasting. A significant enabler...

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    What is demand forecasting in Retail

    Defining Demand Forecasting Demand forecasting as the term suggests is predicting the need for a product in the near future. Take a simple example - “World petrol demand likely to peak by 2030 as electric car sales rise” as said by The Guardian about two years ago. This simple one-line...

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    Forecast new product success scientifically

    A new product is launched in the market to reduce the inflation cost of production by making improvements on existing products, targeted to the current market needs. New products are launched by introducing area-specific changes to extend the market space. New Products permit organizations to develop incomes and hold high...

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    A use case for what-if tool - Long horizon forecasting example

    The need for long-horizon forecasting Long-horizon forecasting involves predicting a situation 1.5-2 years in advance. Some businesses need such horizons for procurement of raw materials, ensuring the availability of staff and labour to meet demand and supply, expense management in terms of maintenance, smart purchasing to improve infrastructure and technology...

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    The impact of COVID-19 on the retail industry

    While COVID-19 spreads globally, the retail industry braces for the outbreak’s fallout. From the slowdown in sales at the moment to not being able to move inventory and an increase in demand from the consumer market, here’s everything you need to know about the impact of the coronavirus outbreak on...

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    Factors to keep in mind while Forecasting

    A famous quote coined by Paul Saffo, a consultant associate professor at Stanford University who has been a technology forecaster for more than 35 years now, says that- “The goal of forecasting is not to predict the future but to tell you what you need to know to take meaningful...

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    Inventory rebalancing - Part 2

    In part 1, we built a crucial foundation to understand problem of inventory imbalance. Here, in part 2, we will dig deeper into the solution to the presented problem and how we can implement the presented solution in practice with a set of business constraints. Outline How can we solve...

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    Confidence Intervals

    What are the confidence intervals? In statistics, it is almost always impossible to deal with the entire population as a whole. When I say population, I mean considering each and every possible value of a variable under consideration - be it sales of a commodity or the number of customers...

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    Inventory rebalancing - Part 1

    Introduction Any retail chain organisation, operating multiple stores across multiple states and cities, and sometimes in multiple countries, has to optimise its supply chain to meet varying customer demand. Outline Why does inventory imbalance happen? How to identify inventory imbalance across stores? Imbalance metrics Why does inventory imbalance happen? Inventory...

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    Product recommendations using HRNN

    E-commerce websites are a common goto destination for us and thus we all are very well aware of the importance of recommendations provided by them. We find recommendation engines almost everywhere, be it Amazon, Netflix, Facebook or LinkedIn. Amazon uses it for product recommendation, Netflix for movie recommendation, Facebook for...

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    5 Things To Know About AI In Supply Chain Optimization

    Artificial Intelligence (AI), defined by Gartner as a technology that “applies advanced analysis and logic-based techniques, including machine learning (ML), to interpret events, support and automate decisions, and take actions,”. is attracting a lot of attention right now as companies grapple with a skilled labor shortage, particularly in developed markets,...

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    Are you ready for AI models impact on retail sales?

    Modern industrial sales and supply chains are complex. The amount of a product or service that a company can sell or produce over a given time frame is often negatively impacted by operational bottlenecks that might occur due to a number of reasons. In a Bain survey, 88% of participants...

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    Why you need demand forecasting solutions using machine learning?

    A Gartner survey indicates that demand volatility is the top pain point for business executives - irrespective of the industry they are in. It indicates how the demand forecasting has become a critical part of growth strategies for businesses. According to the Institute of Business Forecasting and Planning, demand planning...

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    What is a customer data platform?

    WHAT IS CDP? The term CDP stands for Customer Data Platform. CDP is defined as a packaged software that centralizes customer data from all sources and then makes this data available to other systems for marketing campaigns, customer service and all customer experience initiatives. The types of data a CDP...

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    Stockouts - what are the causes and how to avoid them

    StockOuts and Why It Happens According to wiki, A stockout, or out-of-stock (OOS) event is an event that causes inventory to be exhausted. In layman terms, it means unavailability of the product when customer want to purchase it. Stockout is an opposite of overstock which means, surplus of inventory than...

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    Retail Stock Management Techniques For New-Age Retailers

    No business has ever become successful with ineffective retail stock management. Take the biggest of names in the industry and the statement holds true. Walmart lost a whopping $3 billion because its retail stock management went wrong and the most in-demand inventory went out of stock. This was more than...

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    Retail Analytics-Why it is important?

    Why it is important for retail inventory optimization and more The competition in retail is increasing by the day. No matter which industry you’re in or what products you’re offering, the key to achieving retail success is to become more data-centric. Be it marketing, retail stock management or retail inventory...

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    Demand forecasting retail-Best practices

    Best practices for smarter predictions Demand forecasting retail is one of the toughest jobs. One has to look into the existing market data, store performance, marketing performance, the changing patterns of the target market and more to be able to predict consumer behavior and demand - even if it is...

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    ML in supply chain optimization

    How ML in supply chain optimization is improving management and efficiency Machine learning is one technology that has revolutionizing industries by helping optimize their day to day processes. One such segment where the technology has made its mark is supply chain optimization and management. ML in supply chain has made...

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    How AI is making the fashion industry smarter!

    Trends in the fashion industry are driven by customer flickering behavior. Change is the only constant in this field. Other than consumer expectations, fashion is also largely impacted by numerous cultural, seasonal, geographical, and social events. However, the world has come together because of the internet. Fashion from different places,...

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    How deep learning solves retail forecasting challenges

    Like in the case of most industries, retail too, is being driven forth and ahead with data. Keeping up with the increasing demands and expectations of customers is no easy feat. However, utilizing traces of data that consumers leave behind, retailers have actually succeeded in delivering exceptional customer service and...

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    Success in Supply Chain with AI: Proven Ways

    Machine learning and AI-based techniques use complex algorithms that can contribute to solving complex cost and delivery problems faced by an increasing number of enterprises today. Deploying the right ML model, enterprises can draw significant insights on how to improve and optimize their supply chain performance. By anticipating anomalies in logistics costs in real-time, AI in machine learning can help companies bring down revenue losses tremendously

    Roaring magnanimously, artificial intelligence has emerged as one of the most widely used technologies in every industry today. Looking at the graph below, it is clear that artificial intelligence has established a strong foothold in supply chain management as well. In fact, AI in the supply chain comes at the...

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    Data-Driven Transformation Affair in Retail

    Retail is one of the strongest and fastest-growing industries worldwide. 2019 onwards it will further pick up the pace and witness a glorious data-driven transformation. If you take a look at the statistics, the global retail industry is expected to register a CAGR of 5.3% between 2018 to 2023. However,...

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    Traditional Forecasting Methods

    As seen in Part 1, Forecasting is an important part of the demand planning strategy. Human beings have been cognizant of the importance of forecasting since time immemorial. We have forecasted weather patterns to understand mother nature to become an agrarian community from hunters and gatherers. While the awareness about...

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    Why Demand Planning?

    An unsophisticated forecaster uses statistics as a drunken man uses lamp-posts - for support rather than for illumination. After Andrew Lang </em> All business planning is underpinned by forecasts - sales of new and existing products, availability of Raw materials. Yet no one has a crystal ball that they can...

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    What is Sales Forecasting?

    No enterprise these days can remain competitive and profitable without optimizing its short-term and long-term performance. Businesses from various industries and regions improve their long-term and short-term performance by estimating future sales accurately. The term sales forecasting refers to the process of estimating future sales of business with the intention...

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    Importance of Sales Forecasting for Businesses

    The businesses nowadays collect real-time customer data from various sources. The sales forecasting models help businesses to predict future demand for a product based on real-time customer data. Some models enable decision makers to estimate future sales based on information collected from sales representatives. At the same time, the businesses can use specific techniques to forecast demand by initiating market tests and conducting surveys.

    The demand for a product or service keeps changing from time to time. No business can improve its financial performance without estimating customer demand and future sales of products/services accurately. Sales forecasting refers to the process of estimating demand for or sales of a particular product over a specific period...

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